Wednesday, 9 January 2008

Truck-maker Hino expands to Laos, Cambodia, Haiti

Wednesday, January 09, 2008

TOKYO, Jan 9, 2008 (Asia In Focus via COMTEX) -- Japan's HINO MOTORS LTD.

(TSE:7205) is looking to cultivate demand in emerging markets, entering Laos and Cambodia and launching sales in Haiti and other countries with the help of parent TOYOTA MOTOR CORP. (TSE:7203). Hino has formed sales agencies in Laos and Cambodia, becoming the first Japanese commercial-vehicle manufacturer to enter these markets.

* Hino plans to take advantage of the Toyota group's networks to begin marketing in Haiti, Algeria and three other countries by the end of March.

* Annual truck sales in Laos, Haiti and other new markets are projected at only 200-300 vehicles initially, compared with the 5,000-plus units Hino sells in nations such as Thailand, the U.S. and Australia.

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