Tuesday, 5 May 2009

hello Introduces BlackBerry Solution in Cambodia in Partnership with Alcatel-Lucent and RIM

Technology Marketing Corporation,
By Raju Shanbhag
TMCnet Contributing Editor

Alcatel-Lucent has teamed with hello and Research In Motion (RIM) for the commercial launch of the BlackBerry (News - Alert) solution in Cambodia. With this agreement, it will become easier for the customers of hello to access e-mail, browse the web, make phone calls and access a host of other advanced features from their smartphones, according to the company.

The agreement brings the BlackBerry solution for the first time to Cambodia and it requires a robust network, end-to-end implementation capacity, and on-going support services for the successful implementation of the technology. Alcatel-Lucent (News - Alert) will provide these facilities using its strong local presence in the region. The company has a distribution agreement with RIM that helps hello even more in offering this new service.

In the initial stages, the customers of hello will get BlackBerry Pearl 8120 and BlackBerry Curve 8320 smartphones, as well as BlackBerry Enterprise Server and BlackBerry Internet Service. The company believes that its customers are at an advantage as they will be using a unique mobile solution. The BlackBerry smartphones are now available to both corporate customers and consumers in Cambodia.

The BlackBerry solution provides features such as SureType technology, which combines an innovative keyboard layout with dynamic software to help you type quickly and accurately on a narrow, compact smartphone. It also makes it easier to find the location of businesses, restaurants, concert venues and more by allowing the customers to check maps and get driving directions quickly and conveniently.

“This agreement strengthens Alcatel-Lucent’s leading position worldwide and in the region,” said Wei Luo, head of Alcatel-Lucent’s business in Cambodia. “hello will expand their business opportunity and enable their customers to benefit from the high flexibility offered by BlackBerry smartphones for staying connected any time and everywhere.”

Recently, Alcatel-Lucent formed a joint venture Bharti Airtel, Asia’s integrated telecom service provider, to manage the former’s pan-India broadband and telephone services and help its transition to next-generation networks. Alcatel-Lucent would design, plan, deploy, optimize and manage Bharti Airtel’s (News - Alert) broadband and telephone network across India. A new legal entity is being formed which will be operated by Alcatel-Lucent, according to the companies.

Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju’s articles, please visit his columnist page.

Edited by Tim Gray

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