via CAAI News Media
Cambodian media groups are being encouraged by the country's government to use more local performers in their programmes and offer them a better chance of secured livelihoods.
Instead of dubbing over foreign advertisements, companies should be thinking of promoting homegrown talent, according to the Phnom Pen Post.
Information Minister Khieu Kanharith believes there is a risk that people's skills are going to waste and that it is vital to help the county's creative community to find more employment.
He said that jobs should be created for their own actors, directors and writers "so that they have their own livelihood, rather than showing foreign spots and paying tax for using their products, which creates losses for us".
Prior to this news, the Asian Development Bank had announced that it will provide US$30.7 million (18.8 million pounds) worth of loans and grants to an initiative in Cambodia that aims to offer a bolster to the income and livelihoods of people in the country.
Written by Simon Bassett
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