via CAAI
Latelz Co., Ltd. (Smart Mobile), a Timeturns Holdings company and Applifone Co., Ltd. (Star-Cell), a TeliaSonera Group company, will combine their operations in Cambodia under Latelz Co., Ltd. and its brand Smart Mobile.
Online PR News – 06-December-2010 –Latelz Co., Ltd. (Smart Mobile), a Timeturns Holdings company and Applifone Co., Ltd. (Star-Cell), a TeliaSonera Group company, will combine their operations in Cambodia under Latelz Co., Ltd. and its brand Smart Mobile.
Smart Mobile will become with this combination one of the market leaders with more than 850,000 subscribers and aims to be a market leader both in subscriber base and new subscriptions through its further aggressive growth and strong market presence.
The enlarged Smart Mobile will give the joint subscriber base of Smart Mobile and Star-Cell great value by a substantially larger within-network community, a nationwide coverage as well as a superior service portfolio combined with Smart Mobile’s known premium customer service level. Our subscribers will enjoy the benefits of the merger without any change of telephone numbers and SIM cards.
Smart Mobile’s network will, after both networks have been combined, serve 23 out of 24 provinces of Cambodia and will extend to the remaining province in the course of 2011.
Smart Mobile will operate a contemporary 2G/2.5G – GSM/GPRS/EDGE network in combination with 3G/3.5G – UMTS/HSPA and 4G – WiMAX high speed data networks.
The completion of the transaction is, subject to final approval by Cambodian authorities, expected to be in December 2010, the finalization of the network combination by March 2011.
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